Physicians know physicians, but software coders and engineers do not (usually) know medicine. When…
Author: Advanced Ocular Care
New Regimens Can Ease the Burden of Postop Drops
A new dropless ocular steroid therapy option may be on the horizon. Dextenza (sustained release dex…
Systematic Approach to Orbital, Sinus Disease
The orbit and sinus cavities are highly detailed structures that share an anatomic relationshi…
Diversifying the Patient Base Through Aesthetics
There is no denying that we eye care providers are practicing medicine in a dynamic era. As more patients gain…
Who Sells It Better? Jennifer Aniston or Marisa Tomei
Two girl-next-door American actresses recently signed on with two different pharma companies—Shire and Allergan—to promote dry eye disease (DED) awareness.
Jennifer Aniston’s educational awareness campaign for Shire uses the c…
Finding the Ideal Team Player
Whether you are an owner or an employee doctor, one of the biggest stressors you face is likely staff mana…
Do Not Do Nothing
There is dew on the leaves, and days are shorter—it is fall. Along with the changing colo…
Medical Foods: An Emerging Category
It is widely understood that nutrition plays an important role in maintaining health. Obtaining the right nutrients in the right amounts is generally accepted to be an appropriate component of managing patients who are at risk…
Cultural Competency Can Make Practice More Effective
Successful practices know that patient management involves many pieces, including good doctor…
Managing Sjögren Syndrome
Sjögren syndrome is an autoimmune condition that can lead to ocular surface disease as a result…
Rationale for Aggressive Management of MGD
In recent years, it has been increasingly recognized that meibomian gland dysfunction (MGD) may be t…
Reducing Contact Lens Dropout in Patients With DED
When contact lens patients complain of decreased wear time, discomfort, or reduced or fluctuating v…
Premium Cataract Care
AOC interviewed Jessica Heckman, OD, of the Chu Vision Insti…
The Multifactorial and Inflammatory Nature of Dry Eye Disease
“What is dry eye?” The question is deceptively simple, but the answer is not straightfo…
The Deleterious Effects of Digital Eye Strain
img src=”http://eyetubeod.com/images/articles/2016-10/yee_bw.png” style=”max-width: 80px; margin-top: 0;” class=”lef…
Cosmetometry: You Already Know a Lot More Than You Think You Know
Injections, fillers, cosmetics, cosmeceuticals, products, ointments, creams, etc.—there i…
Cosmetic Contact Lens Options: Beyond the Obvious
At a time when many eye care providers are thinking about adding lifestyle-enhancing services…
Suffering for Beauty: Harmful Ingredients and Trends in Cosmetics
img src=”http://eyetubeod.com/images/articles/2016-09/gallant_sullivan_BW.png” style=”max-width: 80px; margin-top: 0;”…
“WITHOUT DEVIATION FROM THE NORM, PROGRESS IS NOT POSSIBLE.” —FRANK ZAPPA
Once every few months, those silly editors from Bryn Mawr Communications and spa…
ECP Offers Multiple Benefits for Glaucoma Management
With an estimated 79.6 million people expected to be affected by glaucoma by 2020,span class=”sup…