Determination of seasonal allergic conjunctivitis variation using internet search engine data

Source: Eye
Area: Evidence > Medicines Management > References
Letter reporting the use of a validated method of identifying periods of high disease activity to describe the seasonal pattern of seasonal allergic rhinoconjunctivitis (SAR) in the United Kingdom.  The Google trends application (Google, Mountain View, CA, USA) was searched for the terms 'hay fever' and 'hayfever', limited to the United Kingdom and the months of Jan 2008 to Dec 2010.  The combined results demonstrated a consistent pattern of online search engine activity.  No search activity is seen during Winter.  Searches (Read more...)

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