In this Healio Video Perspective, Cynthia A. Matossian, MD, FACS, and David Evans, PhD, MBA, discuss how engaging videos may offer new ways for a website to convey a practice’s philosophy and gain traction among patients.
Matossian and Evans also discuss the logistics of running a consistent video component on a practice website, which includes offering insights on hiring the right agency to help and debunking myths surrounding video SEO.
“Videos do have a very valuable component for your website, if they are engaging,” Evans said. “They should talk about (Read more...)