In this Healio Video Perspective, Cynthia Matossian, MD, FACS, and David Evans, PhD, MBA, define SEO and explain why it is important for a practice to have a high ranking.
“Whether we like it or not, consumers associate rankings on Google with quality,” Evans said. “So, if you don’t show up on the first page, nobody’s even going to see your website.”
Matossian and Evans also discuss the meaning and relevance of organic listings.