Most ophthalmologists agree that patient expectations regarding their eye care continue to rise.
In the face of an ever more challenging external environment in regard to payer and employee expectations, we eye care providers (ECP) now have an empowered patient to satisfy who expects not only quality eye care but also snappy, polite service in a clean and fashionable office or surgery suite environment. The success of any practice or individual ECP has always depended on positive word-of-mouth recommendation from satisfied patients — and a minimum of the opposite.
Patients today,