Speaker: Physicians must define online reputation

NEW ORLEANS — Physicians need to define their online reputation to better connect with their patients, Kevin Pho, MD, told colleagues here at the American Society of Cataract and Refractive Surgery meeting. “We in health care need to redefine ourselves. We need to stop seeing ourselves as gatekeepers of medical and drug information,” Pho said during the ASCRS Lecture on Science, Medicine and Technology. “We need to become filters for our patients and help elevate wisdom on the Web, and social media gives us so many opportunities for us to (Read more...)

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