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Pharma reps: aggravation or asset?
What is up with all the chest-thumping bravado about refusing to spend any time with sales reps? Social media resounds with all manner of derring-do as doctors try to protect their “perfect record” of avoiding contact with the men and women who make their living talking to doctors. You know, stuff like: “I am proud to say that I have yet to give 1 MINUTE of face time to a rep in my entire career.” Next thing you know, we will be seeing those “No industrial accident signs” in doctors’ (Read more...)