How can ophthalmology practices ensure they have a positive online presence to attract new patients?

Click here to read the Cover Story, "Satisfied customers: The end result of a successful patient journey."

Thankfully, I have a great team that helps guide our online presence. Michelle Nelson, who leads our marketing team, has helped lead our online presence and shine light on our strategies.
First, your website needs to be responsive and easy to navigate on desktop, tablet and mobile. Take a look at your website on Chrome, Internet Explorer and Firefox. Also, be sure to take a look at your website on an IOS, Android and (Read more...)

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